The Plantsome brand
(Subjectively) the most fun online plantshop out there.
Being an in-house brand manager and creative has had many facets; helping the brand evolve over the past five years and different mediums was an amazing challenge. I’ve included some of the highlights below, but there’s a lot more where this came from.
I spent the first two years collaborating with the designers from Keytoe for illustration, animation and branding input, but soon took over all design related tasks until we phased them out completely.
SERVICES
Brand management // Visual design // UI design // Animation // Illustration // Copywriting // Email marketing // Social media marketing
COLLABORATORS
First draft of the website and branding by Keytoe
UI DESIGN
From re-designing the Plantsome app as a graduate intern to slowly but surely tackling the store with our platform team. We usually focused on small improvements, but you can click through some of my favourite projects here.
Most of the UX design was done in collaboration with our user experience specialist and my partner-in-crime Jessica.
Want more in-depth info on these projects? Shoot me a message!
ILLUSTRATION & ANIMATION
The base for Plantsome’s branding, illustration and animation style was created by Keytoe, an agency that we collaborated with in the earlier years, but I expanded on them based off what we needed at the time. Like for the ‘Proeftuin’ print work, Januari campaign or the Plantfinder social ad!